Progressive Digital Media

July 7, 2017July 8, 2017

How Does Facebook’s Business Proposition, “Connect to Your Customers with Facebook Wi-Fi” Work?

Facebook is now encouraging brick and mortar businesses to share their Wi-Fi with customers in an easy manner, and a higher yielded one.

Walk-in customers or passers-by can simply tap into Wi-Fi hotspots offered by the participating business partners and clients can choose to manually check-in their whereabouts.

July 7, 2017July 7, 2017

Sought After Advertising and Digital Media Professionals

Advertising and digital media professionals are recently in high demand throughout the world as businesses invest more money into digital marketing. Most assignments are on the utilisation of keywords (i.e. search engine marketing), developing effective social media strategy and tactics and usage of web development and analytics both for mobile and desktop environments.

July 6, 2017July 7, 2017

Google to Compress Screen Advertisements with Brotli

Google recently shared that it will start utilising Brotli compression algorithm for display ads running on its managed properties instead of presently used Zopli. Brotli is an open-supply records compression algorithm that performs better than gzip in compressions.

July 3, 2017July 3, 2017

Deciding Topics to Blog About

It is always a challenge to any writer at first to decide what to write. Good news that once decided, writing is another, individual task. Be it a business blog talking about progressive media, prominent consultancy, profound training or promoting any product and services, the primary objective for any business is to promote their business.

June 15, 2017June 29, 2017

Quick Review of Singapore Media Industry Market Value

Combined figures for advertising, broadcasting and cable TV, publishing, movies and entertainment sectors in Singapore hit $2,3b in 2015 and this was a result of 0,2% compound annual growth rate (CAGR) since 2011. It is now projected for Singapore Media Industry Market Size to reach at $3,3b level by 2020 with CAGR 3.3% for the period 2015 - 2020.